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Você conhece o movimento de Upcycling?

Você conhece o movimento de Upcycling?

Você conhece o movimento de Upcycling?

upcycling e reaproveitamento

UPCYCLING 101

"Upcycling is the process of taking things you would throw away and making them into something usefull whithout negatively impacting the environment. It is different from recycling in that it makes good use of limited resources, saves the energy costs and climate impact of recycling, and streches your creativity. Upcycling old clothing is not just creating wearable art, it is designing and producing actual wearable clothing as well. It is a way for the artist to express inner creativity in a practical yet whimsical way.”

 

50 nifty thrifty upcycled fashions, Cinthia Anderson.

 

    The leather industry generates in Brazil an average of 343 thousand tons of residue every year; and most part of it isn't processed adequally and doesn't reach the repurpose centers. When we understood this, we believed that giving a propper use for all this leather that would end up in landfills is a way to help the enviroment.

    Starting with this concept, we began to think about all we could design and produce with the leather scraps. The possibilities are endless, and we are just scrapping the surface.

    That's why here at TheHang all our process is manual: starting with choosing the leather with our partners that supply us with scraps from shoes and handbags factories; our projects and design that aims to make the best use of the leather surface and the manufacture and finishing touches of every piece.

    Each handbag and accessory is the result of carefull work, with the conscience of being enviromental friendly and to spread out new consume concepts.

como se faz
como se faz

como se faz

Assista agora

OUR MANIFESTO

The ideia here is "what makes you happy? If you're not in anyone's way, go for it!"

We believe that a society whitout labels or boudries between groups can live in harmony.

 

We want people to identify with our fun, light and cute way. Don't take things so seriouslly and understand that the leather we use is our way to lighten the waste that's been throwned away every day.

 

We don't agree with today's society based on aloofness and coldness. It's all too shallow! We support the movement of leaving the virtual and getting real: real friends, real dates, real loves, enjoy life here and now.

Are you ready to join us?!

manifesto
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